Marketing That Works For Businesses That Matter!

smart business strategies by Claudio Alegre








I work with entrepreneurs, business owners and weird people making sure they stop wasting their time and money on useless and mediocre marketing that gets them crappy and frustrating results.

For you, the already established small business owner, I do marketing that builds on what’s already working for you, plus or minus a few tweaks! 

I only engage with 3-5 clients at a time. And that’s because I focus on optimizing for happy customers downstream and not short term results now. That takes time and commitment.

And also because I work diligently on my own niche playground and revenue generating projects which sometimes take more time than I care to admit.  

That’s right… I also DO this stuff, not just teach it 🙂

With The Clients I Work with I Provide Strategic Content and Copywriting Services, Digital Marketing Advice, and Business Success Strategies.

More specifically: 

  • Have you defined your Minimum Viable Audience (MVA)? – If you haven’t done so you’re missing a really good opportunity to make a real difference to a lot of people experiencing similar problems, and who are probably willing to joyfully pay for a solution.
  • Is your sales message compelling enough to get people to take action? – So now you have a website, but how are you communicating your message? Is your copy helping people make a long-term decisions about engaging with you or are you confusing them?
  • Do you have a sales funnel that walks people through your marketing and sales process in a natural and engaging way? – What happens when a visitor arrives at your site? Are you looking to transact right away, or build a relationship via high-value content?
  • After your prospects become clients, are you maximizing the relationship by orchestrating referrals?   -Orchestrating a referral based system for your current membership or subscription base is the fastest and most efficient way to scale your business.
  • Are you positioning your solution based on your worldview or your prospect’s? – Empathy is the key to meaningful connections. You have to know your audience better than you know yourself. Only after you do this will you have a business that matters.

If you’d like to discuss any of these topics in reference to your business, you can set up a time to chat with me here.

In case you just want to drop me an email, you can do that here.

Or if you prefer, you can call me directly at: 786-303-1500 in the Miami area.

To subscribe to THE STORYTELLING & COPY DRAFT – a newsletter for small but profitable businesses looking to create change and inspire the world.

…just drop your email below.


Stay hungry!





Claudio Alegre