We, collectively as a species, have an infinite capacity for self-deception. I think Einstein said that… not sure, didn’t look it up, don’t care… IT’S TRUE!Continue Reading
What You Need To Know To Market Your Business in 2016
You hear the buzz, people talking, you see it online, read it on magazines, it’s everywhere!
Everyone is telling you to look into social media for your business!
But the information is overwhelming, plus you wonder, does it really work?
You may be thinking, “I’m financial planner, a dentist, a retailer… I’m not a marketer or a media company, plus my patients are not online anyway!”
I understand, I do… But listen, don’t be the guy that bought 500 horses in 1907… Why?
Because the Model T made its debut in 1908 with a purchase price of $825.00. Over ten thousand were sold in its first year, establishing a new record. Four years later the price dropped to $575.00 and sales soared. By 1914, Ford could claim a 48% share of the automobile market.
…and you are stuck with 900 ponies at an Avg price of $300 a piece …and guess what!!? You lost!
Don’t be that guy …bet on the future, bet on progress, especially when your business, your life, depends on it!
So here’s what you need to know first before you do something about it:
- You are not what you do, today you are a media/marketing company first, then you are everything you went to school for!
- Produce content in the right context in any form that provides value, answers questions, and solves problems for the people that pay you for what you do or sell.
- Educate yourself when it comes to marketing your specific business online …the information is out there, make the time!
- Today the market decides how good, and therefore how valuable you are. Your income will reflect your value in the marketplace.
- Respect people’s time above everything else.
- Learn to engage with millennials (they have the energy), Boomers (they have the money) and centennials (they have our respect!) , they have the man and the purchasing power.
- The number one thing you are competing for along with everyone else is one and one thing only: Attention
- Mobile phone screens are where the attention is. Phones are the gateway to people’s minds, hearts, and pubic areas. Make sure you show up on people’s phone in the context of all 3, or at least 2 of the 3.
- You need to have an effective presence on at least 3-4 of these social channels: Facebook, Instagram, LinkedIn, Twitter, Youtube, Snapchat, Vine, Pinterest, Medium, Anchor …and be on the lookout for new platforms. Learn the user psychology of each of these.
- You need to start telling stories in video micro-segments that lead to bigger micro-segments…
- You must have a website that does only 3 things: educates/informs and offers solutions to problems – collects emails (builds an email list) – and generates leads and sales.
- Get out of your office and go meet new people.
- Orchestrate an organized referral process with your existing customer base.
- If Amazon sells what you sell, get rid off your inventory and find something else to do! I’m serious…
- Start using video and voice in your business. Look at FB video, Instagram, Snapchat, all have newly minted video functionality …start using them, your clients are there!
- Social Media is the internet today …don’t bet against the internet!
Let this sink in for a few days, then come back to it and start checking off what you are already doing versus what needs to be done, and get busy.
A few points to remember:
- don’t get overwhelmed.
- pick your sources of information and education well.
- listen to everyone, but act on only a few.
- stick to practical advice, learn, do, fail, learn, do, fail, learn, do, succeed.
- productivity is key, be smart with your time.
- social media is hard work.
- In social media: strategy before tactical, always.
- Don’t spam people.
This is broad I know …it’s a map, you can use it to get closer to the objective of using social media to promote your business for the benefit and in the context of your specific target market.
Rock on!
How To Make The Most Of Any New Year
-A brief guide on how to put true resolve behind your New Year’s resolution!
Can you guess what the failure rate for New Year resolutions is?
A New Year’s resolution is a tradition, in which a person just like you and I makes a promise to do an act of goodwill or self-improvement starting New Year’s Day.
We are all too familiar with some of these resolutions, for example:
-Lose a few pounds
-Start exercising
-Improve mental well being
-Improve financial status
-Self-improvement and personal development
-Make new friends
-Find that special person
-Read more
-Travel more, be more adventurous
-Reduce stress
-Make more money, save more money, spend less
-Find a better job
-Be more spiritual, find a connection with your creator
-Give more, volunteer and be more philanthropic
-Call your parents more often
-Grow closer to your spouse and kids
-Buy a pet
-Get more clients and customers
-This list can be as long as you have goals…
With deep religious origins, ancient civilizations were well versed in the practice…
Babylonians made promises to their gods at the start of each year.
The Romans began each year by making promises to the God Janus.
In the Medieval era, knights took the “peacock vow” at the end of the Christmas season each year in order to re-affirm their commitment to chivalry.
But don’t worry …
They also broke promises and quit on their resolutions, just like we do!
It’s been statistically calculated by January 15th, ninety five percent of us break, forget, or quit on our New Year’s resolutions.
But why?
We seemed and felt so confident, sure and optimistic about our decision.
What made us doubt and fall to our knees in despair, defeated?
What made us walk away with such indifference just a few days later?
We’ve all done this, there’s no point in hiding or justifying it.
There’s also no point in re-living it.
I bet you feel the same way…
You want to figure out HOW to beat the odds and put some serious resolve behind your New Year’s resolution.
But why did we fail?
What did we do, or didn’t do…
I think we need to start by asking the right questions!
Most of us when faced with a challenge or goal begin by asking just one question …
And it’s a good question, but it’s also a premature one!
We ask: How DO we do it?
To lose weight, to gain muscle, to make more money, to be more social, to meet more people, to have the life we want
We focus on the “HOW”.
This is the wrong question, at absolutely the worse time!
In the quest for success or achievement of anything, regardless of its scope, you must think strategically first!
Here are the 3 key questions you need to be asking when looking to achieve or succeed at anything:
The “What”
The “Why”
The “Who”
The order will come to you…
What do I want to do? This question is about how to take massive action, set the parameters, figure out the tactics and the mechanics. What rituals and systems need to be in place for you to succeed? This question is about first organizing, and then putting in the work and action that fuels your desire.
Why do I want to achieve this goal? If you don’t have a strong reason to change or achieve “that” something in your life, you’ll quit at the first sign of push back, and believe me, life will push back! So the stronger your reasons to stay in the fight, the better your chances to not only survive but thrive in adversity are. Find a powerful reason, a meaningful “Why” …and look at it every day!
Who do I need to become, or Who do I need to find? In your mind, what do you aspire to be? … and start modeling that behavior even if you haven’t achieved the results you want. Find a role model, a mentor, or a powerful idea and start behaving congruently with that vision and in line with your newly created identity. Or simply find that person and give her the job!
This 3 step formula has helped me achieve things in my life I never thought I could do.
Now I’m teaching to my children, my friends, my clients and to you!
I wish you Happy Holidays and a meaningful, permanent and successful New Year’s resolution!
Rock on!
Get the FREE full 7 Step High-Impact Customer Ad Formula and…
How To Harness The Awesome Power of Gratitude
There are 3 questions I ask myself every morning before I start my day:
- What am I excited and pumped about?
- What am I grateful for?
- What must I accomplish today?
But #2…” what am I grateful for?” is my favorite and the one that gives me the most energy!
Now a point of caution, when you are counting your blessings. try not to do it by comparing your life with the misfortune of others.
This is often done unconsciously and it doesn’t make you a bad person, but it’s unhealthy and unproductive.
For example: “I’m so lucky I didn’t end up like so and so … or, I’m so grateful for not being like that guy or that girl!”
Be truly grateful for the things you’ve accomplished without comparison or judgment.
Being grateful is being sincere. When you acknowledge your reality and genuinely give thanks to a higher power, whatever it is you believe in, you are humbling yourself.
You are saying: “I didn’t accomplish or get here my myself”, which means you know you are not alone and you’ll have company the rest of the journey.
I’m grateful for my parents, my wife, my boys, my brother and sisters and nephews… my friends, my business partners, and clients.
I’m grateful for my health, my success and my failures.
I’m grateful for waking up every day, and I’m grateful for things to come.
Being grateful does not mean you accept your limitations, it means you are at peace with yourself now, but always vigilant and ready to evolve and transform.
Being grateful is living in the moment, engaging with the here and the now, and there is nothing more powerful than being present.
Stay focused, lead, and be great!
Happy Thanksgiving!
The Amazing Simple Secret To Attract Meaningful Clients
Aren’t you tired of living in obscurity and neglect? Watching other companies and people swipe the clients and customers you should be getting while you live your life wishing and wanting but never achieving?
I hate that feeling!
But look! -You have to decide what kind of company you want to be.
I kept it simple, I want to inspire people. I want them to see their business in a brand new way …a better way, and I’m confident I can help!
If you are pitching someone who’s not inspired or doesn’t have enough imagination to be a better version of themselves with your help, then don’t take them as a client, don’t work with them!
What I want to share with you today will GUARANTEE you success IF you stick to just one basic rule.
This super-simple formula will allow you to build exactly the kind of business you dream of -with only the clients you envision working with -and to create the kind of business that will give you the lifestyle you’ve always wanted.
Don’t you want to be in constant demand, be booked months in advanced, and have a waiting list of prospects turning down your competitors because they must see you?
If you like the sound of that, then you must do this:
MAKE YOURSELF WANTED, NEVER NEEDED!
Take a minute to reflect on this, because it’s either going to make total sense to you and hit you like a Mike Tyson right hook, or you won’t get it, and you will stop reading right here while you curse me and my entire family!
By the way…that would be a shame because I know you can make this work. But please do yourself a favor, KEEP READING.
You may say to yourself, but I already do that… I make myself EXTRA-wanted, and I say to you: NO YOU DON’T!
Thinking and wishing are not the same as working and getting results, the results you really, really want!
I don’t mean to come in like a bull in a china shop with this advice, and believe me I want you to make it out like a bandit at whatever you do, but it makes my blood boil when I see incredibly sharp and talented people choosing to work with clients that don’t appreciate them and are totally devoid of inspiration and creativity!
The money is almost always – NOT WORTH IT.
Are you still a doubting Thomas? -Let me prove it by asking you…
Why are you in business, most specifically, why do you offer the services or products you do?
Most people will answer:
Because I’m filling a need in the marketplace, people NEED what I have, I do a great job, I’m priced in the right range, and I’m unique in the way I deliver my product or service!
And this answer is also why most people are getting their ass kicked and on the road to oblivion.
oblivion: [uh-bliv-ee-uh n] – The state of being completely forgotten or unknown. The act or process of dying out; complete annihilation or extinction.
Think about it for a second. Haven’t the most important decisions, and by most important I mean the ones that have affected your life in the most profound way, been made out of wants more so than needs?
Think hard now and give me an honest effort! 🙂
- Did you want or need to get married?
- Did you want or need to drive the car of your dreams?
- Did you want or need kids?
- Does a woman need or desperately wants to make love to a man she secretly daydreams about?
- Do you need or want to lose 40 pounds? The fact is that no one that says “I need to lose 40 pounds” actually does it. Only the ones that REALLY FREAKING WANT to change their lives for the better ACTUALLY do it!
- Do you want or need to summit Everest?
- Do you want or need to be an Olympian?
Need I go on?
So why don’t you stack the deck in your favor for once!
Everything that ignites a purpose-driven life and the ACTION that precedes is based on deep burning desires, not mere needs!
So I ask you once again.
How do you want the world to relate to you … via deep desire or basic need?
Do you want to be perceived as a mere need, a necessary evil, a reluctant obligation?
Or do you want to be seen as someone who people say: “This is the guy I want to work with” “This is the company I want to be associated with” “These are the guys that get what I’m about”
I’m done here …anymore talking and I’ll come across as If I’m trying to convince you of inevitability (which is, you are great already! Just show me!), and like my grandfather used to tell me:
Don’t ever try to convince anyone of the inevitable, you’ll look like a jackass! …Thanks Abuelo!
Oh, and just in case you are wondering how exactly you make yourself Wanted and not Needed, I’ll dive deeper on this topic soon!
Stay sharp and fired up 🙂
Get the FREE full 7 Step High-Impact Customer Ad Formula and…
The Official Claudio Alegre Father’s Day Gift List
A great father’s day gift is a combination of simplicity and careful pseudo-thoughtfulness. In the end it only needs to appeal to the lizard brain.
The criteria is simple:
Can I get instant gratification from it, does it temporarily fill the void of a much deeper and unknown desire, and can I and my ego bludgeon someone with it psychologically or physically …it doesn’t really matter which, either one will do!
Anyway hurry! Because you only have today and tomorrow left to get him what’s on this list!
Marvel Cinematic Universe: Phase One – Avengers Assembled – If you are a rabid Marvel fan then here’s where you start. Own the collection, watch with the kids, by yourself, or make it a whole family affair and force your wife to share your fantasies 😉
Survival Life lifetime subscription – A man’s one stop shop to all things survival, outdoors, family protection, tools and survival disaster tips and programs. I spent most of my time in working with businesses in the digital world, Survival Life offers me an awesome pattern interrupt and totally different point of reference and a way to unplug.
The BBQ Briefcase – Impress you brother in law and friends! You will look like you know what you are doing with this BBQ set even if you can’t overcook a burger.
Audio-Technica AT-LP60 turntable – As a product of the 80’s I can’t just turn my back on throwback technology, even though I can’t live without my iphone, soundcloud, Pandora and the other 175 technologies I depend on to fulfill my existence and those of my clients!
Gopro Hero4 Silver – I just think this is freaking cool and I want it!
The 80/20 Individual: How to Build on the 20% of What You do Best – THE 80/20 INDIVIDUAL, Richard Koch reveals the secret of their success: they discovered what they do better than anyone else and rode it for all its worth. Love this concept, grab it! It’ll change his life!
An Astronaut’s Guide to Life on Earth: What Going to Space Taught Me About Ingenuity, Determination, and Being Prepared for Anything – I am now convinced that the most resourceful, smartest, mentally diverse and coolest people in this planet are astronauts! This would be a great gift for father’s day …great inspiration for fixing things around the house, but don’t tell him that when you give it to him, and definitely don’t say it was me!
If some of these don’t find their way to him today or tomorrow, there’s always birthdays and X-mas!
Either way Happy Father’s Day, and give your Dad a big kiss. I know mine’s getting a huge one 🙂
Do You Focus On Client’s Negatives or Positive Solutions During a Presentation?
“If you’re pitching your product to corporates, should you highlight their negatives, such as bad reviews on TripAdvisor for a travel company, or focus on positive solutions in order to explain true product benefits?”
This was an actual question on Quora.com I bumped into this morning. I thought it was a terrific question by the way, one that will come up time and time again if you make presentations to sell your products or services.
Here’s my answer –
[ I would approach it from a general viewpoint, yet addressing the issue:“…one of the many special benefits this “widget” provides is reducing the customer service calls turn-around-time. A huge and usually justified source of customer discontent in over 90% of companies in your industry. This is currently costing your peers over 1 Billion in repeat business. Whomever can fix this issue the fastest, will most likely emerge as the market leader”
I usually stay away from indirectly blaming or pointing sticky fingers to the very people I’m trying to sell my services to.
Beside, many times the real issue is not what they think it is anyway. Usually the issue they tell you they are having is a symptom of the real problem. So if they bring up their pseudo-problems to the table, sure address them in the same way, but be empathetic in your approach and believable in your solution regardless.
When you focus on commonalities, benefits and solutions you can bring your point across in a more constructive and in a “let’s-get-you-in-front-o
What would your approach be?
Would you focus on positive solutions to make a sale or would you point out defects and weak links to sell such solutions?
What You Accept, You Get
I’m a big Dan Kennedy student, I read his stuff, buy his programs and promote his products any chance I get.
Why? Simple, his Marketing philosophy and money making marketing strategies WORK!
Lately when I’ve talk to entrepreneurs not familiar with Kennedy Style Marketing, whether they are a client of mine or not already, I point them in this direction. It’s amazing how easier it is to talk marketing strategy with someone who has this kind of home-field advantage.
That’s why I want to share one of my favorite articles from him with you …here it goes!
What You Accept, You Get
Here’s a secret I’ve discovered about millionaire and multi-millionaire entrepreneurs: they want what they do and their companies do to be right. Not 80% right. Not 90% right. Right, period. They are, therefore, very much disliked by a lot of people, and if they are “big” enough, by the media. Jobs. Bezos. Trump. Working for them, many ex-employees say, was hell. But maybe it was being incompetent in their employ that was hell.
Winning isn’t just a statistic on a spreadsheet or a bank account balance. It is the customer, Mrs. Matilda Smith, in Rockford, Illinois, getting what she asked for on her pizza or the right product in the delivered package or a human answering her call in fewer than four rings. Customer appreciation is not a once a year sale or an automated thank you e-mail. It is an authentic attitude, top-down, permeated throughout an organization, actually occurring – and measured, policed and enforced – every day. I don’t care how big your company, if you don’t actually care about the people, the individuals, giving you money, they will drift off in search of a place where they feel valued and appreciated.
Another secret about rich entrepreneurs: they don’t just seek success. They HATE failure.
They often react to it violently. Martha Stewart was known to drop into a K-Mart store, find her branded goods sloppily stocked and throw the entire inventory from shelves onto the floor. Eisner instantly fired a group of Disney Park employees caught not smiling. Walt had a fit over one’s lousy delivery of The Jungle Cruise script. I saw Trump tear an empty towel dispenser from a restroom wall in a Trump hotel and throw it 20 yards down a hall.
These people are said to terrorize their employees, their associates, their vendors. But how calmly should you accept failure? Should you “stay calm and carry on”? Only if you want more of the failure you calmly accept. If your blood doesn’t boil and offenders see fire shoot from your eyeballs, your lesser response will be taken as permission. If there is failure and new training, new controls, new supervision is not installed as remedy, the “let’s TRY and do better” will be taken as permission.
There are places where incompetence as failure has dire and instant consequences. The jailer who forgets to lock the inmate’s cell or misses the razor blade in the body search may wind up quickly dead. It’s a fine object lesson for other jailers. The cruise ship captain who is busy texting and gets into too-shallow water and capsizes and sinks the whole thing, and injures and drowns passengers, goes to prison. As it should be.
Creating dire and instant consequences for incompetence and failure is a good thing in any and every business. I’ve told of Chuck Sekeres’ “3 strikes and you’re out” for his in-bound telemarketers: three calls in a row without a set appointment, you’re out. Next batter up. No quarterly performance evaluations. Don’t even wait to be told. After 3, get up and slink out. Minute by minute. Drop three passes in a game, butt on bench. If possible, traded. Fail at managing the V.A., the IRS and Benghazi, shouldn’t three strikes be enough? They tried to impeach Clinton over one intern. I used the word RUTHLESS in my book title “No BS Management of People and Profits” because, damn it, we desperately need a lot more ruthlessness in a lot more places. In homes, in neighborhoods, in small businesses, in big companies, in government. You can start with you.
So what did you think? They don’t call him “The Professor of Harsh Reality” for nothing right?
So here’s a little gift from Dan and I!
NOTE: To receive $633.91 of free money-making marketing and sales information from Dan Kennedy and GKIC simply click the link below.
Here’s a little background on Dan in case you’ve never heard of him,
DAN S. KENNEDY is a serial, multi-millionaire entrepreneur; highly paid and sought after marketing and business strategist; advisor to countless first-generation, from-scratch multi-millionaire and 7-figure income entrepreneurs and professionals; and, in his personal practice, one of the very highest paid direct-response copywriters in America. As a speaker, he has delivered over 2,000 compensated presentations, appearing repeatedly on programs with the likes of Donald Trump, Gene Simmons (KISS), Debbi Fields (Mrs. Fields Cookies), and many other celebrity-entrepreneurs, for former U.S. Presidents and other world leaders, and other leading business speakers like Zig Ziglar, Brian Tracy and Tom Hopkins, often addressing audiences of 1,000 to 10,000 and up. His popular books have been favorably recognized by Forbes, Business Week, Inc. and Entrepreneur Magazine. His NO B.S. MARKETING LETTER, one of the business newsletters published for Members of GKIC Insider’s Circle, is the largest paid subscription newsletter in its genre in the world.
Remember guys I am promoting this program, if you do decide to follow through with it I will get paid a small commission. This is the way I look at it:
- I don’t promote things I haven’t used and bought myself
- I don’t promote things that don’t work
- You are always GUARANTEED to benefit!
- I’m creating win-win-win scenarios
- and I always vet my sources
In the meantime enjoy your FREE gift and stay focused my friends!
Get People to Buy From You Over and Over Again In 3 Easy Steps, Even When They Say No The First Time!
Sales Techniques that Work in Real Life!
So you are probably thinking, you need to be persistent, pesty, pushy and get across salesy in order to come away with what the title of this post implies.
But it’s actually the opposite… By the way an important distinction I’d like to make in relation to this topic before we get into it is the following:
In “Sales Techniques That Work!“, Not getting a response and getting a “No” or “Not Interested” are two totally different reactions from prospects or existing clients.
The thing is many times we interpret “not getting a response” as a “No”.
Don’t do that!
There could me many reasons why someone is not responsive to you for example, they lack time, they might be assuming you are way above their budget, they haven’t seen your ad or email invite, they are too busy to engage with you at the moment, or maybe you haven’t communicated your offer effectively, who knows!
Whatever the reason, don’t assume their answer is “No”, until you hear it.
But even if “No” is their answer, well that’s what this post is all about …Here we go!
Here’s Step #1
Understand these sales techniques first and save yourself a lot of anguish and self-doubt:
Most everyone says NO the first time, and if they don’t say it they think it!
No one likes to be sold, but almost everyone loves to buy stuff they want!
[Warning] – We are assuming that what you have to offer ACTUALLY solves a problem and helps people! If you suck there’s no marketing strategy or sales technique that can help you.
Start by genuinely having a conversation about the things causing them the most pain at the moment. Then IF and only IF you can help, position your solution naturally and without pressure.
Don’t try to sell an aspirin to someone who doesn’t have a headache –if you can’t help offer support and point them to someone in your network of friends and associates who can.
Remember these easy sales techniques when you hear “No” or “Not Interested”
- Don’t take No(s) personally
- Find out what they are really saying NO to!
- Reposition your offer, idea or hook in mid-flight if you have to
- Don’t go for the sale, go for conversation!
- Scale the process and get micro-commitments
Here’s Step #2
Once is never enough… you need to show genuine and unwavering consistency!
You MUST have a strategic and consistent value-based follow up…
What does that mean? Most sales professionals and service oriented entrepreneurs do not have a follow up strategy or specific sales techniques. Your follow up needs to have 3 essential elements:
- Follow up with genuine concern – “last time we spoke you were wrestling with the issue of [ blank], is that still the case?”
- Have a value-based offer/solution – “…thinking about our conversation recently it occurred to me this might help, Are you familiar with [blank]?
- Have a calendar mindset – “…on that topic I’m hosting a webinar on this day [blank]” or “I have some ideas that I think might help you, do you have 10 minutes for a Skype chat tomorrow at 1 pm?
You can word these anyway it fits you.
And finally Step #3
In Sales Success this one is a total mind shift in terms of approach, it might take you a while, but once you get it you just left orbit!
You don’t make a sale to get a client, you get a client in order to make a sale!
Most sales professionals actually think and want to make money on their first encounter. This is a big mistake!
When it comes to building serious loyalty and goodwill, in essence build a strong customer or client base, you need to give away your best stuff at cost!
Listen to me! –YOUR BEST AT COST!
This achieves success in 3 critical areas of your business:
- Authority – you establish yourself as an expert
- Build trust – an essential virtue in long term business relationships
- Grow you list – a critical component of the longevity and strength of your business is how large your list is and your relationship with it!
Those willing to spend the most on acquiring and building their list will come out on top every time!
I seriously hope you put these techniques to work right away!
It’s simple, make a list of pending follow ups, new contacts and sleepy referrals, and craft your approach following these 3 easy steps!
Take care and stay focused!
Download This Post In PDF Format!
You Don’t Have Time!
The time I’m referring to is not the time to lose 50 pounds, write that book you’ve been postponing, take a trip to Asia or get that degree you’ve always wanted … No!
These things are great, but often we get to accomplish them at the expense of something else, and are seldom repeated or equaled because of our lack of lifestyle and vision.
You set and do them as goals instead of as a way of life.
I’m referring to the time to do something that changes your options by giant leaps and bounds, and forever!
The time to go from scarcity to abundance and prosperity …the time to design a life where you decide what to do and when to do it without having to pay a negative price for doing so! -Just because you can!
I don’t understand Claudio …What “time” are you referring to?
I’m talking about the time you need to put in to make exponential changes in your life forever!
To make changes that are so qualitative that they rock every fiber of your being, changes that transform and transcend.
But before you start thinking about this, here’s what your mind, friends and family may believe and tell you:
-I don’t know how!
-Things are the way they are supposed to be!
-I don’t have time to put in the “time”
-I’m safe, why rock the boat?
-Money and prosperity isn’t everything in life!
-Abundance is relative!
-I’m happy right now!
-I’m comfortable
I know, I know …in the years I’ve been in business, coaching and consulting business owners, I’ve heard it all, these are just a few.
I’ve said and felt ALL these things myself in multiple occasions! I’m a living example for each and every single one of them 🙂
But here’s how I deal with these common excuses on my way to a better life:
- I don’t know how!——Find a way!
- Things are the way they are supposed to be!——-No they are not, keep striving for better!
- I don’t have time to put in the “time”——–A classic “excuse” and the main reason why you don’t have time for anything, including the things you really want to do!
- I’m safe, why rock the boat?——–Rocking the boat is where “true safety” lies silly!
- Money and prosperity isn’t everything in life!——–You are right …but it sure does help, especially if you care and want to help others!
- Abundance and prosperity are relative!——–No they are not, they are absolutes …You either have options and freedom or you don’t!
- I’m happy right now!———The key here is to know when you are delusional, pseudo-content, you don’t care or are in denial. Truly happy people, I’ve noticed, are always in motion, searching, evolving, that’s what makes them happy!
- I’m comfortable——-So are people that are buried or in a coma
- A regretful and unhappy life? That won’t happen to me——–Just in case, don’t say that out loud or in public! …instead, start reflecting now!
These were some of my demons, I later came to find out I wasn’t alone …and you know what, neither are you!
Claudio
